small business

Crafting an effective strategy to amplify the sales of your handmade items

Easter is a time of renewal, rebirth, and the celebration of life. It's also a popular occasion for showing your appreciation for loved ones through gift-giving. While the traditional Easter gift, chocolate, is delicious, this Easter, alternative gifts to chocolate are in high demand.

January is a great time for crafting! With Christmas behind us, it's a perfect opportunity to take a break from the hustle and bustle and focus on some fun, creative projects.

You might have visited other online craft marketplaces, or might be a maker and are considering selling with us, so what is different about Small Market from a technology perspective?

There's so much business speak and it's easy to ignore all of that marketing jargon when you're running a small craft business. But is there something in it?

Meet the maker - Delish Adventures. A series to introduce you to the creators that sell their amazing makes on Small Market.

Google sometimes decides to change how your website and web pages rank on their search engine results page. We take a look at some of the more recent changes and how they're affecting things.

PR should be one part of your marketing strategy as a small business, but what is it and how do you do it?

Meet the maker - 2minty Studio. A series to introduce you to the creators that sell their amazing makes on Small Market.

We often get asked how people can improve their online shop, so here are a few of our suggestions.

Selling at craft fairs is a bit of an art. Use your creativity to make the most of your opportunities.

We're all encouraged to celebrate our successes, but what does that mean and how do we even know what those successes are?

When you're making a new product you spend a lot of time trialing, developing, refining and making it. But what about when you want to launch it?

Small Market is all about supporting small businesses, and that's come from the fact we're friends with some very talented people with small businesses of their own.

What are things that we count as our small wins at Small Market?

Meet the maker - Purple and Orange A series to introduce you to the creators that sell their amazing makes on Small Market.

Small Market is an online marketplace promoting handmade small businesses in the UK, but we're a small business ourselves so we know a bit about the less glamorous realities. This is our story.

Getting started on social media can be a daunting process, but that can really be helped by understanding and learning the rules.